Media Relations
The media play a significant role in shaping investor, and the wider public’s, opinion on a business. They can help raise awareness and amplify a company’s messages, but equally see their role as scrutineers, judging corporate developments and performance, and highlighting success or failure.
Managing the relationship with the media requires experience, as getting it wrong, particularly at a time of crisis, can have significant implications for corporate reputation.
The FCR team has extensive experience of dealing with the media on behalf of clients.
The range of services offered includes:
- Media liaison & advocacy
- Media contact programmes
- Press conferences/briefings
- Press release drafting
- Media audits
- Interview techniques training
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- Crisis response advice
- Profile raising & news management
- Media database management
- Outsourced press office services
- Broadcast media training
- Media/web monitoring
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